KICK STREAMING

Kick Streaming Pty Ltd is an Australian-based, high-growth live video streaming platform launched in late 2022 by Ed Craven and Bijan Tehrani, designed as a competitor to Twitch. Known for its creator-friendly 95-5 revenue split, it is backed by stake.com and features looser moderation, targeting gaming and gambling content. 

Key Aspects of Kick Streaming:

Ownership & Location: Registered in Australia, Kick is owned by Easygo Entertainment Pty Ltd. It is headquartered in Melbourne, VIC.

Business Model: Unlike Twitch's standard 50/50, Kick offers a 95% creator / 5% platform revenue split, with a robust creator incentive program.

Content & Moderation: Features a more relaxed content moderation policy compared to competitors, often attracting streamers from the gambling and gaming sectors.

Key Personalities: High-profile streamers such as xQc and Adin Ross have signed deals with the platform.

Growth: By Q3 2025, Kick became one of the top live-streaming platforms globally, frequently cited just behind industry leaders like Twitch and YouTube. 

Kick operates on both web and mobile, focusing on, but not limited to, gaming, IRL (In Real Life) streams, and interactive community content. 

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